Coast is Queer Launches Beer Label Design Competition for Limited-Edition Lager

Calling all budding local designers - this beer label could feature your design!

Geelong’s LGBTQIA+ community hub The Coast is Queer is celebrating a successful first year with something a little different—and very refreshing. In partnership with local legends FarmDog Brewing, The Coast Is Queer Party has launched a beer label design competition, inviting artists, designers, and creatives to help shape a limited-edition lager marking the milestone.

Open to residents of Geelong and the Surf Coast region exclusively, the competition invites beer label designs that are bold and vibrant to celebrates queer pride, creativity, and the Coast Is Queer spirit.

Coast is Queer Beer Label Competition

When: Closing Friday 12, midnight

Who: Open to Geelong and Surf Coast residents

Where: thecoastisqueer.au/ciqpartybeerlabelcomp

Keep up to date with the latest in food and drinks across regional Victoria here.

 

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Running now and closing this Friday at midnight, the competition allows the community to literally leave their mark on the brew.

The winning designer won’t just score bragging rights and the chance for their design to be held in the hands of locals throughout 2026—the prize includes three cartons of the limited-edition lager for each month of summer once the beer is released, valued at $350.

The initiative follows the vibrant November edition of The Coast is Queer at The Deck, which lit up the Geelong waterfront with sets from DJs Killa, Lucia, and Paddy Slack, plus electric drag performances by Amazonia. The monthly event has quickly become a staple celebration of queer identity, connection, and community in the region. The next event is due to hit Geelong in 2026, for some February fun.

The limited-edition beer aims to bottle that same energy—community-driven, proudly local, and unmistakably queer.

Entries close Friday at midnight, so creatives keen to make their mark (and win a summer’s worth of beer) should get in quickly.

Full details can be found here.